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We are always searching the globe for the latest and greatest promotional products and merchandise trends Withers & Co. brings our clients new ideas, trend insights, and examples of how other companies use promotional products, branded merchandise, and apparel to build brand loyalty with their audiences. Your merchandise and apparel are tangible extensions of your company’s brand; something they can not only hear, or read but can touch and enjoy, so it needs to be right. 

Our blog is written to be a source for creative and economical ideas in designing branded merch for companies in New Zealand, providing our observations and building inspiration for future projects. Find something that resonates with you and Withers & Co can apply that concept to your merchandise and apparel here in New Zealand.

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Justin Timberlake intergrates Merch into Album Sales

  GAME CHANGER. . . . $20 for Justin Timberlake's new album or $45 for this album and a branded long sleeve t-shirt? Following his huge Super Bowl LII performance and surprise Air Jordan 3 drop with Nike’s SNKRS app, Justin Timberlake has just released limited edition merchandise for his latest Man of the Woods album spanning two distinct long-sleeve T-shirts and a hoodie....

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custom mints withers and co

New Ideas from Europe

January is sourcing season in Europe, and Withers & Co wasn't able to get over to Europe (this year. . . ) but we did have our spies out in force, and have a collection of new items that are proving super popular in Europe. 1. Custom Shape Mints - When has having fresh breathe ever been out of fashion!? 2....

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Australia Open Visor Sells Out With The Help Of Simona Halep

  After negotiations to renew her contract with Adidas broke down world No. 1 Simona Halep ended up playing the Australian Open Tennis with no apparel sponsor!! So come the start of the tournament Halep ended up playing the tournament and a merchandise-store promotional visor....

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withers and co old spice mop promo

Old Spice Turns Mundane Maintenance Into Genius Promotion

  You know how staff come out in basketball games and mop up the floor during play stoppages so the players don't slip? It's a mundane, forgettable part of the live sports experience that you likely miss by going to the bathroom or getting snacks....

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Fiona the Hippopotamus Merchandise withers and co

Tourism Based Merchandise at its Best!

  Fiona the Hippopotamus Giving Cincinnati Zoo $480K Merchandise Bump Ahead of Her First BirthdayHere is a great working example for all of you in the tourism sector in New Zealand, showing how effective your merchandise and apparel sales can be, when done right! Since her premature birth last January, a hippopotamus named Fiona has proven a literal example of animal magnetism, with the mammal’s presence at the Cincinnati Zoo helping…...

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NFL merchandise withers and co1

The NFL Move Their Merchandise Away from Logo Slapping

  Our friend Ted Church at Anthem Branding has been on this buzz for years now, and now one of the worlds largest users of merchandise and apparel the NFL are now following suit - moving away from logo slapping (of course there will always be a time and a place for a simple logo on a garment or merchandise item)....

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Womens Flannel 01

7 Branded Products That Will Sell Fast In Your Brewery's Online Store

1. Flannel Shirts 2. Puffer Vests 3. Custom Hats 4. Pocket Tees 5. Bomber Jackets 6. Crew Neck Sweatshirts 7. Knit Beanies Content sourced from Anthem Branding.  ...

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seattle seahawks merch uber withers and co

Seattle Seahawks Enlist Uber, Fanatics for Promo Delivery

Check out this collaborative promotion from Uber, Fanatics and the Seattle Seahawks, very cool Thanks to Uber, fans of the Seattle Seahawks were able to get last-minute gifts delivered to their doorsteps just before the Christmas holiday. From Dec. 18 to 22, fans using the Uber Eats app were able to order Seattle apparel by searching “Seahawks” and then entering the promo code “Twelves....

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withers and co canvas tote bags canvas totes

Promotional Tote Bags Have Become Status Symbols in New York

I remember thinking, when people started forgoing plastic shopping bags in favour of totes, that it was just a phase born out of a societal increase in environmental consciousness. After all, couldn’t plastic bags be recycled? It wasn’t until I learned the full extent of plastic’s impact on our ecosystems that I realized that tote bags were here to stay....

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