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Bum Bags

IMPORTANT ANNOUNCEMENT!!!! Bum Bags are on trend, repeat, Bum Bags are on trend. In case you hadn't noticed, Bum Bags have done the old come back into fashion routine and are now on the hips and bums of a growing number of New Zealanders. Here are a couple we have picked out that we think would look good on our bums. Withers & Co, bringing you the coolest bum ... read more
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Custom Tissue Paper

If you are looking to punch up your gifting program, Withers & Co recommends Custom Tissue Paper. The min order is 1000pcs, but the price per unit is low, meaning the value for money is high - yay! 75cm x 50cm, add a nice wee sticker and you will be looking like a million bucks. Withers & Co is your source for creative ideas and promotional products NZ wide. read more
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No Oscar Sweatshirts this year

Not sure about you, but I have been watching a lot more TV than movies in the last 12 months. A late bloomer on shows like Son of Anarchy, Game of Thrones and Suits has seen Janelle and I consume more TV than movies I would say for the first time in our lives, and I am wondering if it is our change in viewing habits that has seen the movie industry have to cut back costs due to reduced ... read more
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More Justin Timberlake Man of the Woods Merch

No words, just merch! read more
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Detroit Pistons Use Promotional Seat Covers to Make Money Off Empty Arena

Searching the globe for promotional product news Withers & Co came across this hard luck story...Good News, Bad News from the Detroit Pistons. Bad news is our crowd attendance ranking is 29/30 teams (1/30 being good lol). Good news is that we have managed to monetise our empty seats by putting branded seat covers on them all - boom! Every cloud right... Withers &... read more
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The NFL Wants to Be Your Favorite Lifestyle Brand

The NFL is working hard, and I mean HARD to position itself as a lifestyle brand - and why wouldn't you when in 2017 they pulled nearly 2 Billion (US$) sponsorships, licensing and merchandise including jerseys, caps, t shirts, blankets and mugs. With numbers like that they would be mugs not too. The vehicle for the push is NFL Fan Style where through content creation and d... read more
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Winter Olympics Plush Toys

New Zealanders might not have picked up on this story like the rest of the world has given New Zealand are yet to hit the podium at the 2018 Winter Olympics, but it is making waves overseas. Instead of receiving their medals directly after their event finishes, medal winners have been handed a (beautifully crafted) Custom Plus Toy, specifically a white tiger, which in Korean cu... read more
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Justin Timberlake intergrates Merch into Album Sales

GAME CHANGER....$20 for Justin Timberlake's new album or $45 for this album and a branded long sleeve t-shirt? Following his huge Super Bowl LII performance and surprise Air Jordan 3 drop with Nike’s SNKRS app, Justin Timberlake has just released limited edition merchandise for his latest Man of the Woods album spanning two distinct long-sleeve T-shir... read more
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New Ideas from Europe

January is sourcing season in Europe, and Withers & Co wasn't able to get over to Europe (this year...) but we did have our spies out in force, and have a collection of new items that are proving super popular in Europe. 1. Custom Shape Mints - When has having fresh breathe ever been out of fashion!? 2. Brand-able smoke alarms - We have all seen the ads on TV about wha... read more
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Australia Open Visor Sells Out With The Help Of Simona Halep

After negotiations to renew her contract with Adidas broken down world No1 Simona Halep ended up playing the Australian Open Tennis with no apparel sponsor!! So come the start of the tournamnet Halep ended up playing the tournament and a merchandise-store promotional visor. While this situation is massively unusual, the real star of the show however (other than Halep of course) has been the o... read more
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Old Spice Turns Mundane Maintenance Into Genius Promotion

You know how staff come out in basketball games and mop up the floor during play stoppages so the players don't slip? It's a mundane, forgettable part of the live sports experience that you likely miss by going to the bathroom or getting snacks. But, Old Spice has decided to capitalise on this dull, albeit necessary, part of the game by creating giant sticks of deodorant to... read more
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The NFL Move Their Merchandise Away from Logo Slapping

Our friend Ted Church at Anthem Branding has been on this buzz for years now, and now one of the worlds largest users of merchandise and apparel the NFL are now following suit - moving away from logo slapping (of course there will always be a time and a place for a simple logo on a garment or merchandise item). At Withers & Co we share Ted's vision that for corporate merc... read more
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7 Branded Products That Will Sell Fast In Your Brewery's Online Store

1. Flannel Shirts 2. Puffer Vests 3. Custom Hats 4. Pocket Tees 5. Bomber Jackets 6. Crew Neck Sweatshirts 7. Knit Beanies Content sourced from Anthem Branding. read more
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Seattle Seahawks Enlist Uber, Fanatics for Promo Delivery

Check out this collaborative promotion from Uber, Fanatics and the Seattle Seahawks, very cool Thanks to Uber, fans of the Seattle Seahawks were able to get last-minute gifts delivered to their doorsteps just before the Christmas holiday. From Dec. 18 to 22, fans using the Uber Eats app were able to order Seattle apparel by searching “Seahawks” and then entering the promo code “Twelves.... read more
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Promotional Tote Bags Have Become Status Symbols in New York

I remember thinking, when people started forgoing plastic shopping bags in favour of totes, that it was just a phase born out of a societal increase in environmental consciousness. After all, couldn’t plastic bags be recycled? It wasn’t until I learned the full extent of plastic’s impact on our ecosystems that I realized that tote bags were here to stay. Following a series of plastic bag... read more
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Kubb Sets

Withers & Co is excited to bring you a new outdoor game for the coming summer - check out Kubb. From Sweden, Kubb is a throwing game played on a 5m by 8m pitch. Tthe object is to knock over wooden blocks by throwing wooden batons at them. It can be played 2 to 6 people and has described as a combination of bowling and pétanque. It can be played on a variety of surfaces -gras... read more
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Here are 4 trends that died this year, and 6 that kept going.

The internet and social media have sped up the trend cycle so much that it seems like fads die just as quickly as they’re born these days. Nine times out of 10 a trend isn’t actually anything new, just something that’s been recycled from the past, which kinda makes the whole process seem a bit silly. If you wear mega-puffy DC skate sneakers in 2017, are you 15 years behind the times, or ... read more
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The Kansas City Royals' Old Merchandise 'Garage Sale' Was a Huge Success

The Kansas City Royals have come up with a pretty cool concept -instead of letting old promotional items sit in storage, the team decided to hold their first ever “Garage Sale,” inviting fans to come to Kaufmann Stadium and purchase the items, including hats, jerseys and bobbleheads, for cheap. The event took place this past Saturday, Nov. 11, and ended up being a huge success ... read more
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*NSYNC Reunites for 20th Anniversary Merchandise Line

Are you ready to feel old? *NSYNC, the greatest boy band of the '90s (you heard me, Backstreet Boys fans) is gearing up to celebrate its 20th anniversary. We'll give you some time to let that fact sink in, but in the meantime, you can read about the accompanying merchandise line the band is launching to celebrate. According to a press release, the band is teamin... read more
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How Pizza Hut Is Using Promotional Merchandise to Boost Social Media Engagement

Certain words have a notable knack for producing smiles, with “vacation,” “sleep,” “free” and “raise” being among the finest friends to faces. Fewer examples, though, can engender such anticipation and subsequent satisfaction as “pizza,” which has attained global adulation that not many foods can counter. Serving and delivering more pies than any of its worldwide industry p... read more