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We are always searching the globe for the latest and greatest promotional products and merchandise trends Withers & Co. brings our clients new ideas, trend insights, and examples of how other companies use promotional products, branded merchandise, and apparel to build brand loyalty with their audiences. Your merchandise and apparel are tangible extensions of your company’s brand; something they can not only hear, or read but can touch and enjoy, so it needs to be right. 

Our blog is written to be a source for creative and economical ideas in designing branded merch for companies in New Zealand, providing our observations and building inspiration for future projects. Find something that resonates with you and Withers & Co can apply that concept to your merchandise and apparel here in New Zealand.

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Strengthening Brand Recognition Through Customised Merchandise for Small Businesses

As a small business owner, expanding brand awareness and solidifying brand recognition can be pivotal for growth and success. Customised merchandise can play an essential role in bridging the gap between your business and potential customers, effectively amplifying brand visibility and fostering loyalty among your current clients....

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Launching Non-Profit Campaigns with Impactful Custom Promotional Products

Non-profit organisations often face unique challenges in promoting their cause, raising funds, and connecting with a wide range of supporters. Custom promotional products offer a powerful solution to these obstacles by raising awareness, increasing donor engagement, and creating lasting impressions on those who encounter your organisation's branding....

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Harnessing the Power of Event Marketing with Custom Promotional Products

Event marketing continues to be a critical and effective channel for promoting your brand, connecting with your target audience, and fostering lasting impressions. Custom promotional products have the unique ability to amplify your event's impact, enhancing attendee experience, improving brand awareness, and creating memorable moments that attendees associate with your business....

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Maximising Employee Engagement and Motivation with Customised Corporate Gifts

Employee engagement and motivation play an essential role in the success of any business. As the driving force behind productivity, creativity, and company loyalty, engaged and motivated employees are the backbone of a flourishing and dynamic work environment....

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Maximise the Effectiveness of Promotional Products for Brand Awareness

Promotional products play a crucial role in amplifying brand recognition and creating memorable impressions on your target audience. With the right blend of creativity, strategy, and quality, promotional items can serve as powerful marketing tools, forging strong connections with customers, prospects, and stakeholders....

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Expert Advice: Frequently Asked Questions on B2B Corporate Gifting

The art of B2B corporate gifting can be intricate, requiring a delicate balance of thoughtfulness, professionalism, and creativity. For businesses embarking on a gifting strategy, a plethora of questions and concerns may arise....

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Maximising Your Trade Show Impact with Custom Promotional Products

Trade shows and industry events offer an unparalleled opportunity for businesses to network, showcase their products and services, and generate valuable leads. To make the most of these occasions and maximise your brand's impact, it's crucial to invest in creative and strategic promotional tactics....

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The Power of Corporate Wellness: Mindful Gifting Ideas to Boost Employee Wellbeing and Engagement

In today's hyper-competitive business environment, organisations are increasingly aware of the crucial role employee wellbeing plays in driving success, engagement, and productivity. As a result, many businesses are shifting their focus to corporate gifting strategies that prioritise employee wellness, aiming to create lasting, positive change in their workforce's daily lives....

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Eco Friendly Custom

How to Boost Your Organisation's Image with Sustainably Sourced Custom Merchandise

In an increasingly eco-conscious world, businesses around the globe are understanding the importance of aligning their brand with sustainable practices. And guess what? It's not just about saving the planet; it's also a savvy business move. Consumers today are more likely to support and engage with companies that demonstrate a commitment to sustainability. One effective way of doing this is through sustainably sourced custom merchandise....

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