Withers & Co works hard to bring our clients new ideas, trends, and examples of how other companies are using promotional products, branded merchandise and apparel to take the from a company to a brand. These businesses know their merchandise and apparel is the only part of their brand their clients can touch, so it needs to be special. Our blog is a source for ideas and inspiration. Find something that resonates with you and Withers & Co can help you apply that concept to your merchandise and apparel here in New Zealand.
Promotional products play a crucial role in amplifying brand recognition and creating memorable impressions on your target audience. With the right blend of creativity, strategy, and quality, promotional items can serve as powerful marketing tools, forging strong connections with customers, prospects, and stakeholders....
The art of B2B corporate gifting can be intricate, requiring a delicate balance of thoughtfulness, professionalism, and creativity. For businesses embarking on a gifting strategy, a plethora of questions and concerns may arise....
Trade shows and industry events offer an unparalleled opportunity for businesses to network, showcase their products and services, and generate valuable leads. To make the most of these occasions and maximise your brand's impact, it's crucial to invest in creative and strategic promotional tactics....
In today's hyper-competitive business environment, organisations are increasingly aware of the crucial role employee wellbeing plays in driving success, engagement, and productivity. As a result, many businesses are shifting their focus to corporate gifting strategies that prioritise employee wellness, aiming to create lasting, positive change in their workforce's daily lives....
The world of corporate gifts and promotional products is a competitive space, with businesses striving to create lasting impressions by offering unique and visually striking items. High-quality prints play a vital role in achieving this goal, elevating standard merchandise to unforgettable keepsakes that enhance brand recognition and loyalty....
Corporate events offer businesses a powerful platform to showcase their brand and connect with potential clients, partners, and other industry players in a meaningful and impactful manner. To maximise the opportunities presented by such events, it is crucial to craft an unforgettable brand experience that leaves a lasting impression on attendees and sets your company apart from the competition....
In an increasingly competitive corporate landscape, investing in employee engagement and morale has become a key priority for businesses seeking to thrive and prosper. A highly motivated, empowered, and satisfied workforce is the lifeblood of any organisation. Engaged employees contribute not only to business growth and innovation but also to the establishment of a robust, dynamic, and supportive company culture....
In today's rapidly evolving business landscape, an increasing number of organisations are recognising the importance of sustainability and embracing eco-friendly practices and initiatives. As a brand, it has become essential to convey your commitment to ethical and environmentally responsible choices, not only in your day-to-day operations but also in the promotional products and custom merchandise you choose to represent your values....
Corporate gifting has become an essential tool in the business world, helping to establish, nurture, and maintain relationships with clients, partners, and stakeholders. By carefully selecting and presenting high-quality, thoughtfully curated gifts, your company can not only convey appreciation but also demonstrate an understanding of the recipient's values and create a meaningful link between your brand and your audience....
The festive season is upon us, and with it comes the opportunity to express our gratitude, celebrate milestones, and spread joy among those we hold dear – including our valued clients, employees, and partners....
Corporate gifting is an essential aspect of modern business culture, serving as a powerful tool for expressing appreciation, strengthening relationships, and leaving a lasting impression on clients, employees, and stakeholders. Choosing the ideal corporate gift can be a challenging task, requiring consideration of multiple factors to ensure the selected items not only resonate with the recipients but also align with your brand values and corporate objectives....
Promotional products, when implemented effectively, can be a powerful marketing tool to strengthen your brand's visibility, nurture customer relationships, and create memorable connections. A well-executed promotional product campaign not only encourages customer loyalty but also drives new leads, enhances brand equity, and ultimately boosts your bottom line....