We are always searching the globe for the latest and greatest promotional products and merchandise trends Withers & Co. brings our clients new ideas, trend insights, and examples of how other companies use promotional products, branded merchandise, and apparel to build brand loyalty with their audiences. Your merchandise and apparel are tangible extensions of your company’s brand; something they can not only hear, or read but can touch and enjoy, so it needs to be right.
Our blog is written to be a source for creative and economical ideas in designing branded merch for companies in New Zealand, providing our observations and building inspiration for future projects. Find something that resonates with you and Withers & Co can apply that concept to your merchandise and apparel here in New Zealand.
Archive: Feb 20, 2018, 12:00 AM
Detroit Pistons Use Promotional Seat Covers to Make Money Off Empty Arena
Searching the globe for promotional product news Withers & Co came across this hard luck story. . . Good News, Bad News from the Detroit Pistons. Bad news is our crowd attendance ranking is 29/30 teams (1/30 being good lol). Good news is that we have managed to monetise our empty seats by putting branded seat covers on them all - boom! Every cloud right. . ....
The NFL Wants to Be Your Favorite Lifestyle Brand
The NFL is working hard, and I mean HARD to position itself as a lifestyle brand - and why wouldn't you when in 2017 they pulled nearly 2 Billion (US$) sponsorships, licensing and merchandise including jerseys, caps, t shirts, blankets and mugs. With numbers like that they would be mugs not too....
Winter Olympics Plush Toys
New Zealanders might not have picked up on this story like the rest of the world has given New Zealand are yet to hit the podium at the 2018 Winter Olympics, but it is making waves overseas....
