WC Secondary Bubblegum

Withers & Co Re-Brand – nah, more of a Re-Logo

For a couple of years now Janelle and I have known we needed to develop a logo that more accurately reflected our brand; who we are, what our purpose is, and where the business is going. As the old Mainland Cheese ad said, “Good things take time” … so a couple of years later, we are proud to present our new logo.

After sitting down with Kristy at Pink Pony Creative, we agreed version 1.0 of our logo didn’t tell the story we wanted. Kristy looked at our competitors’ brands and spent time getting to know us and how we work. The resulting logo – version 2.0 – is everything we wanted. Fun, cool and contemporary, it has several variations for different applications, versatile colours, and a brand pattern we can use when we want something more subtle.

Over the last 5 years, Withers & Co has differentiated itself in the branded merchandise and apparel market. If you partner with us, you are doing so because:

1. You want that feeling that only comes from dealing with experienced professionals;
2. You want the kind of custom service and expert guidance only made possible by working directly with the business owner;
3. You want creative, quality merchandise and apparel;
4. You want custom merchandise and apparel directly sourced from the factory.

If you’ve taken the time to read this, we hope to have merchandise bearing our new brand in your hot little hands sometime soon.