Sony Music UK Bought Its Own Music Merchandise Company
Touring and merchandise sales continue to gain importance in the music industry so we probably shouldn’t be surprised to see this purchase.
“The acquisition of Kontraband allows us to help our artists enhance their brand and deliver new and exciting commercial opportunities," said Nicola Tuer, chief operating officer for Sony Music U.K. and Ireland.
The whole operation is part of Sony's effort to "significantly [expand] its presence" in the music merchandise space.
Maybe this move will see a reduction in concert T Shirt prices from NZ$75 each?