Withers & Co works hard to bring our clients new ideas, trends, and examples of how other companies are using promotional products, branded merchandise and apparel to take the from a company to a brand. These businesses know their merchandise and apparel is the only part of their brand their clients can touch, so it needs to be special. Our blog is a source for ideas and inspiration. Find something that resonates with you and Withers & Co can help you apply that concept to your merchandise and apparel here in New Zealand.
Here is a trend to watch, Multiple logos on apparel. We have seen it in marketing from Culture Kings in Australia and from brands like Nike and New Era. It will be interesting to see what the uptake is like in New Zealand as it isn't the cheapest way to produce merchandise, and that is traditionally been the focus of New Zealand buying patterns....