Withers & Co works hard to bring our clients new ideas, trends, and examples of how other companies are using promotional products, branded merchandise and apparel to take the from a company to a brand. These businesses know their merchandise and apparel is the only part of their brand their clients can touch, so it needs to be special. Our blog is a source for ideas and inspiration. Find something that resonates with you and Withers & Co can help you apply that concept to your merchandise and apparel here in New Zealand.
After negotiations to renew her contract with Adidas broke down world No. 1 Simona Halep ended up playing the Australian Open Tennis with no apparel sponsor!! So come the start of the tournament Halep ended up playing the tournament and a merchandise-store promotional visor....
You know how staff come out in basketball games and mop up the floor during play stoppages so the players don't slip? It's a mundane, forgettable part of the live sports experience that you likely miss by going to the bathroom or getting snacks....
Fiona the Hippopotamus Giving Cincinnati Zoo $480K Merchandise Bump Ahead of Her First BirthdayHere is a great working example for all of you in the tourism sector in New Zealand, showing how effective your merchandise and apparel sales can be, when done right! Since her premature birth last January, a hippopotamus named Fiona has proven a literal example of animal magnetism, with the mammal’s presence at the Cincinnati Zoo helping…...
Our friend Ted Church at Anthem Branding has been on this buzz for years now, and now one of the worlds largest users of merchandise and apparel the NFL are now following suit - moving away from logo slapping (of course there will always be a time and a place for a simple logo on a garment or merchandise item)....
1. Flannel Shirts 2. Puffer Vests 3. Custom Hats 4. Pocket Tees 5. Bomber Jackets 6. Crew Neck Sweatshirts 7. Knit Beanies Content sourced from Anthem Branding. ...
Check out this collaborative promotion from Uber, Fanatics and the Seattle Seahawks, very cool Thanks to Uber, fans of the Seattle Seahawks were able to get last-minute gifts delivered to their doorsteps just before the Christmas holiday. From Dec. 18 to 22, fans using the Uber Eats app were able to order Seattle apparel by searching “Seahawks” and then entering the promo code “Twelves....
I remember thinking, when people started forgoing plastic shopping bags in favour of totes, that it was just a phase born out of a societal increase in environmental consciousness. After all, couldn’t plastic bags be recycled? It wasn’t until I learned the full extent of plastic’s impact on our ecosystems that I realized that tote bags were here to stay....
Withers & Co is excited to bring you a new outdoor game for the coming summer - check out Kubb. From Sweden, Kubb is a throwing game played on a 5m by 8m pitch. Tthe object is to knock over wooden blocks by throwing wooden batons at them. It can be played 2 to 6 people and has described as a combination of bowling and pétanque....
The internet and social media have sped up the trend cycle so much that it seems like fads die just as quickly as they’re born these days. Nine times out of 10 a trend isn’t actually anything new, just something that’s been recycled from the past, which kinda makes the whole process seem a bit silly....
The Kansas City Royals have come up with a pretty cool concept -instead of letting old promotional items sit in storage, the team decided to hold their first ever “Garage Sale,” inviting fans to come to Kaufmann Stadium and purchase the items, including hats, jerseys and bobbleheads, for cheap. The event took place this past Saturday, Nov....
Are you ready to feel old? *NSYNC, the greatest boy band of the '90s (you heard me, Backstreet Boys fans) is gearing up to celebrate its 20th anniversary. We'll give you some time to let that fact sink in, but in the meantime, you can read about the accompanying merchandise line the band is launching to celebrate....
Certain words have a notable knack for producing smiles, with “vacation,” “sleep,” “free” and “raise” being among the finest friends to faces. Fewer examples, though, can engender such anticipation and subsequent satisfaction as “pizza,” which has attained global adulation that not many foods can counter....