Eminem & Carhartt Merchandise
In honor of 8 Mile’s 15-year anniversary, Eminem took to Instagram to tease a capsule collection with Carhartt that takes inspiration from the iconic hip-hop drama.
The photo posted to Instagram teases a co-branded beanie and matching T-shirt, which will presumably release along with other products on Shady Records’ site some time in November, as stated on the official website.
All proceeds will go to the Marshall Mathers Foundation to benefit the Verses Project: Exploring Literacy through Lyrics and Sound.
Accompanying the upcoming capsule collection, Shady Records hosted a special “red carpet premiere” on November 8 at the Bel Air Luxury Cinema in Detroit, where 8 Mile had its original Detroit debut 15 years ago.
Eminem previously worked with Carhartt on the ultra-limited Air Jordan IV that ended up selling for crazy prices.