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Archive: January, 2018

Withers & Co works hard to bring our clients new ideas, trends, and examples of how other companies are using promotional products, branded merchandise and apparel to take the from a company to a brand. These businesses know their merchandise and apparel is the only part of their brand their clients can touch, so it needs to be special. Our blog is a source for ideas and inspiration. Find something that resonates with you and Withers & Co can help you apply that concept to your merchandise and apparel here in New Zealand. 

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Australia Open Visor Sells Out With The Help Of Simona Halep

  After negotiations to renew her contract with Adidas broken down world No1 Simona Halep ended up playing the Australian Open Tennis with no apparel sponsor!! So come the start of the tournamnet Halep ended up playing the tournament and a merchandise-store promotional visor....

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withers and co old spice mop promo

Old Spice Turns Mundane Maintenance Into Genius Promotion

  You know how staff come out in basketball games and mop up the floor during play stoppages so the players don't slip? It's a mundane, forgettable part of the live sports experience that you likely miss by going to the bathroom or getting snacks....

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Fiona the Hippopotamus Merchandise withers and co

Tourism Based Merchandise at its Best!

  Fiona the Hippopotamus Giving Cincinnati Zoo $480K Merchandise Bump Ahead of Her First BirthdayHere is a great working example for all of you in the tourism sector in New Zealand, showing how effective your merchandise and apparel sales can be, when done right! Since her premature birth last January, a hippopotamus named Fiona has proven a literal example of animal magnetism, with the mammal’s presence at the Cincinnati Zoo helping......

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NFL merchandise withers and co1

The NFL Move Their Merchandise Away from Logo Slapping

  Our friend Ted Church at Anthem Branding has been on this buzz for years now, and now one of the worlds largest users of merchandise and apparel the NFL are now following suit - moving away from logo slapping (of course there will always be a time and a place for a simple logo on a garment or merchandise item)....

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Womens Flannel 01

7 Branded Products That Will Sell Fast In Your Brewery's Online Store

1. Flannel Shirts 2. Puffer Vests 3. Custom Hats 4. Pocket Tees 5. Bomber Jackets 6. Crew Neck Sweatshirts 7. Knit Beanies Content sourced from Anthem Branding.  ...

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seattle seahawks merch uber withers and co

Seattle Seahawks Enlist Uber, Fanatics for Promo Delivery

Check out this collaborative promotion from Uber, Fanatics and the Seattle Seahawks, very cool Thanks to Uber, fans of the Seattle Seahawks were able to get last-minute gifts delivered to their doorsteps just before the Christmas holiday. From Dec. 18 to 22, fans using the Uber Eats app were able to order Seattle apparel by searching “Seahawks” and then entering the promo code “Twelves....

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